Venues
Food Court – THE PLAYERS Welcome Experience
- Homespun Kitchen – A fresh twist on fast food, Homespun offers a variety of healthy, flavorful options for every diet, including vegan, gluten-free, and paleo.
- Firehouse Subs – This sandwich shop was founded in Jacksonville and specializes in hot subs and sandwiches made with premium meats and cheeses, steamed to perfection, and then piled high on a toasted roll.
- Bono’s Pit Bar-B-Q – Serving up a taste of authentic Southern barbecue since 1949, Bono’s Pit Bar-B-Q brings you mouthwatering, slow-cooked meats straight from the pit.
- The Local – A Jacksonville hotspot serving up delicious dishes with a unique twist. Whether you’re in the mood for a quick bite or something more indulgent, it’s the perfect place to satisfy your cravings.
- Tropical Smoothie – Bold, flavorful smoothies, wraps, sandwiches, flatbreads, and salads with high-quality ingredients and fresh produce.
- Daily’s Concessions – Your convenient stop for quick bites and snacks, featuring Dash’s made-to-order breakfast and lunch options like sandwiches, salads, and specialty coffee drinks, along with classic concession stand favorites. Perfect for grabbing a snack or drink while you’re on the go!

Taste of JAX
Featuring a selection of local Jacksonville restaurants, Taste of JAX offers fans a chance to indulge in some of the city’s best flavors and culinary creations. Enjoy everything from fresh seafood to Southern barbecue and international-inspired dishes.
- Cousins Maine Lobster – Serving up its 100% premium, wild-caught, sustainably harvested lobster from Maine.
- Mojo BBQ – A premier barbecue, southern food, and craft cocktail destination with eight locations in North and Central Florida.
- Ajua Mexican Kitchen– Ajua Mexican Kitchen offers authentic Mexican flavors with fresh ingredients and bold spices, making it a must-visit spot for delicious, handcrafted dishes.
- Carolina Jax – New in 2025! Known for their award-winning burgers, Carolina Jax is bringing their irresistible creations to THE PLAYERS.
- Pele’s Wood Fired – Offering wood-fired pizzas and other modern Italian-inspired dishes.
Located near 11 Green/12 Tee.

Wine & Dine on 9 presented by Meiomi Wines
- Enjoy food from Bonefish Grill and a glass of wine from Meiomi Wines, the official wine of the PGA TOUR, in a beautiful garden setting. Also, located at the 8th Fan Bleacher, fans (ages 21+) can test their putting skills while savoring samples of signature Meiomi Wines, including the new Meiomi Sangria Wine Cocktail. Don’t miss out on exciting daily giveaways (while supplies last) and some friendly competition at this must-visit destination!


Trucks on 10
This venue offers flavors from local favorite food trucks and an open-air Michelob ULTRA Mobile bar.
- Twisted Okie BBQ
- Mama’s
- Saffron Mediterranean Kitchen
- Tikiz
- Alma
- Hibashi Party
Tacos on 12
- TacoLu, Jacksonville’s popular Baja Mexicana spot, is back at Hole 12, serving up its signature tacos and more. Now, they’ve teamed up with Maestro Dobel Tequila for the ultimate pairing of fresh tacos and smooth tequila. Located near 12 Green.


Pizza on the Patio- between 10 tee and 18 green/16 tee
The Patio offers a shaded fan zone that includes open-air seating and a videoboard to keep up with the tournament action. The Patio features a Michelob ULTRA bar as well as food from V Pizza, founded by Jacksonville natives with the goal of bringing true Neapolitan pizza to their hometown.

Bier Garden presented by Hoptinger – behind 16 green
Near the Couples (rideshare) Entry. Choose from a variety of craft beer and bar bites from Hoptinger, a locally-owned bier garden and sausage house.

Sawgrass Splash – the signature cocktail of THE PLAYERS.
As part of the PGA TOUR’s commitment to leading the advancement of sustainability in the industry, THE PLAYERS will be serving the tournament’s signature drink, the Sawgrass Splash featuring Tito’s Handmade Vodka, in a lightweight, aluminum cup. Aluminum is the most sustainable beverage packaging material, and like aluminum cans, aluminum cups can be easily recycled; the 16 oz cups are lightweight, sturdy, cool to the touch and provide an elevated drinking experience for all fans. While the cup is changing, the iconic Sawgrass Splash is staying the same; the drink will continue to feature Tito’s Handmade Vodka, and a refreshing combination of orange juice, lemonade and lime juice.
Sawgrass Splash ingredients:
- 1.5oz Tito’s Handmade Vodka
- 2 oz. lemonade
- 2 oz. orange juice
- Squeeze of lime juice

The Oasis ft. Tito’s Golf Club
- The Oasis provides a comfortable, open-air space for fans to take a break while enjoying views of the 9th tee, featuring signature cocktails from Tito’s Handmade Vodka and ABBQ. Known for its Texas-style barbecue, ABBQ serves up mouthwatering smoked meats that pair perfectly with your favorite cocktail. The venue has a ton of fun additions for fans, including the Tito’s Golf Club, where fans can enjoy refreshing cocktails, putting contests for fun giveaways, great views of golf, and lounge seating. Pro Tip: be sure to enjoy a Sawgrass Splash or Tito’s Transfusion.

The Grove featuring Maestro Dobel
Located in Stadium Village behind the 17th tee, The Dobel Lounge offers a selection of premium tequila cocktails, showcasing 11 generations of Maestro Dobel Tequila® mastery. Fans can enjoy handcrafted cocktails, test their skills at the Closest to the Pin golf simulator, and take part in golf and tequila trivia for a chance to win prizes—all while being right in the heart of the action.

Filtered Water Stations
- Near No. 10 tee/No. 16 tee
- Wine & Dine on 9 (near No. 5 green/No. 9 fairway)
- Behind 16 green (near The Grove)
- Taste of JAX (Located behind 11 green and 12 tee)
Remember: THE PLAYERS will allow reusable plastic or metal cups up to 32oz at entries, as long as they are empty.
Executive Director
Lee Smith

In his role as Executive Director of THE PLAYERS, Lee oversees all aspects of the PGA TOUR’s flagship event, from sales, marketing and operations to community and charitable outreach and support. In addition, he leads THE PLAYERS Council, an association of corporate and community leaders who share THE PLAYERS’ commitment to economic growth and development. Lee joined THE PLAYERS team in 2023, and prior to that served as the General Manager at Liberty National Golf Club in Jersey City, New Jersey, a property managed by the PGA TOUR, where he was instrumental in helping the PGA TOUR contest THE NORTHERN TRUST in 2019 and 2021.
Smith has been a key member of the TPC Network since he joined in 2008, serving as Head Golf Professional at TPC Sugarloaf outside Atlanta; General Manager of TPC Summerlin in Las Vegas; and Regional Director of Operations for TPC Networks, a role he held concurrently with his position at Liberty National. He has been a Class A member of the PGA of America for more than 20 years.
Originally from Illinois, Smith graduated with a degree in Sports Management from Southeast Missouri State University (where he was a letterwinner on the men’s golf team) and later attended the Sandra Day O’Connor College of Law at Arizona State University, where he earned a Masters in Sports Law & Business. Widely recognized as an outstanding golf professional, Lee has been named twice, in both 2013 & 2017, as Golf Professional of the Year for the Las Vegas Chapter PGA, and 2015 Golf Club Operator of the Year by Golf Inc. Magazine.
Trophy & Theme Music

THE PLAYERS Championship trophy:
Click here for images and videos. Please credit PGA TOUR.
THE PLAYERS unveiled a new Tiffany & Co. trophy at the 2019 tournament. Using a process called “electroforming,” Tiffany & Co. and the PGA TOUR began with the inspiration of the swinging golfer from the iconic PGA TOUR logo. Then, through sophisticated computer modelling, designers incorporated aspects of each of the 38 different winners of THE PLAYERS – from Jack Nicklaus to Webb Simpson. The golfer stands atop the signature 17th island green, which includes intricate details like the signature Pete Dye pilings and the surrounding water.
THE PLAYERS Championship trophy is one of several pieces that Tiffany & Co. has created for the TOUR and its events, including the season-ending FedExCup.
THE PLAYERS Theme Music: click here to listen
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